Potential of the Tourism Industry in Improving the Economy of North Sumatera

Abstract

The hotel industry in North Sumatra is a vital sector that has a significant contribution to the regional economy. This article explores the potential of the hotel industry and its impact on North Sumatra's economic growth. Through field research and data analysis, this article provides an in-depth overview of the important role the hotel industry plays in driving the regional economy.

This research highlights the rapid growth of the hotel industry in North Sumatra, in line with the increase in tourist visits, both local and foreign. The impact of this industrial growth is not only reflected in the increase in the number of hotels and hospitality facilities, but also in the improvement of the local economy.

The comprehensive analysis in this article includes the contribution of the hotel industry to regional income, the multiplier effect on related sectors, as well as government and private efforts in optimizing the growth of the hotel sector.

With an in-depth explanation of the potential of the hotel industry, this article provides the necessary insights for policy makers, entrepreneurs and the public to better understand the importance of the hotel sector in strengthening the North Sumatra economy as well as the strategic direction for the future development of this industry.

The data used in this research is secondary data obtained at the research agency based on literature documentation, literature and other reports relating to tourism development and economic improvement in the North Sumatra region in the form of supporting factors such as the number of hotels, number of hotel rooms, development of visits. tourists, both foreign and domestic, length of stay, and the contribution of the hotel industry sector to North Sumatra's GDP.